TAMRON lenses honored with two prestigious EISA Awards for 2025–2026

#Articles TAMRON announces its EISA Awards to two TAMRON lenses! EISA SUPERZOOM LENS 2025-2026TAMRON 28-300mm F/4-7.1 Di III VC VXD (Model A074) The ultimate do-it-all zoom lens for Sony full-frame mirrorless E-mount cameras. With a versatile 28–300mm focal range, it covers everything — from sweeping landscapes at 28mm, everyday scenes at 35mm and 50mm, flattering […]
TAMRON completes the G2 Trinity, announces Ultra Wide-Angle 16-30mm F2.8 G2 Zoom Lens for Sony E-mount and Nikon Z mount Full-frame Mirrorless

July 1, 2025 – Tamron Co., Ltd. (President & CEO: Shogo Sakuraba; Headquarters: Saitama City, Japan; “TAMRON”), a leading manufacturer of optics for diverse applications, announces the launch of the 16-30mm F/2.8 Di III VXD G2 (Model A064), an ultra wide-angle lens, on July 31, 2025 for Sony E-mount and August 22, 2025 for […]
[Video Shooting Basics] An introduction to fundamental camerawork techniques and how they create dramatic visual effects!

If you’re just starting out with videography, you may be wondering how to go beyond simply capturing the subject and create a work that resonates with the viewers. One of the important elements for creating professional-looking video works is “camera work.” In this article, we’ll explain camera work from the basics to advanced applications in […]
Take your videos to the next level! Unlock your creative potential with an interchangeable lens camera!

#Articles To shoot videos, many people use their smartphones or a dedicated video cameras. The advantage of using interchangeable lens camera over smartphones and dedicated video cameras is users can enjoy assembling various interchangeable lenses and accessories. If you want to take your video to the next level, there is no reason not to take […]
Discover the magic of the night sky with [Astro Focus Lock] — a groundbreaking feature in the TAMRON Lens Utility designed to tackle common challenges in astrophotography.

#Articles The first photo: Focal length: 20mm Exposure: F2.8 Shutter Speed: 13sec ISO: 6400 Camera: Sony α7 IV, Photoshop CC image processing Exploring the starry skies captured with [Astro Focus Lock], a revolutionary new feature of the TAMRON Lens UtilityTM that solves the issues encountered with astrophotography. The three principles of photography are 1. focus, 2. exposure, and 3. composition. If […]
How to Capture Stunning Photos of Pets (Dogs & Cats) Learn essential shooting techniques and discover the best lens choices for interchangeable lens cameras to bring out the charm of your furry friends.

#Articles Perhaps many of you starting shooting with an interchangeable lens camera because you want to take adorable pictures of a pet (cat, dog, etc.) and want to preserve those memories. But when you actually start to take photos, there might be situations where your photos don’t turn out the way you had hoped. In […]
Tips for Capturing Great Photos of Children with an Interchangeable Lens Camera Discover key techniques and insights to help you enhance your child photography skills.

#Articles Perhaps you want to make use of an interchangeable lens camera to take nice photos of your children, but are unsure of what to do or what specific shooting methods to use? To take nice photos of children using an interchangeable lens camera, there are certain points you need to work out, like how […]
Lens Basics and How to Choose the Right One A beginner-friendly guide to understanding different lens types—plus recommended lenses to get you started!

#Articles Many people may have bought a DSLR or mirrorless camera but feel overwhelmed by all the different types of lenses and jargon. In this article, we will provide detailed explanations of the terms commonly used in the world of photography, the characteristics of each kind of lens, and how to choose the […]
What is Focal Length? A simple guide to understanding focal length and angle of view—key concepts every photographer should know.

#Articles Here is some basic knowledge about focal length with interchangeable lenses that you will need to know when shooting with an SLR or mirrorless SLR camera. When shooting with an interchangeable lens camera, you can take beautiful and impressive photos by working with the angle of view, focus point and degree of bokeh. […]
TAMRON announces development of all-in-one zoom lens for Nikon Z mount and CANON RF mount. One lens that covers wide-angle to ultra-telephoto – and everything in between! 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061)

April 22, 2025 – Tamron Co., Ltd. (President & CEO: Shogo Sakuraba; Headquarters: Saitama City, Japan; “TAMRON”), a leading manufacturer of optics for diverse applications, announces the development of all-in-one zoom lens, 18-300mm F/3.5-6.3 Di III-A1 VC VXD (Model B061), for Nikon Z mount and CANON RF mount APS-C mirrorless cameras. PRODUCT NAME DATE OF […]