How to Capture Stunning Photos of Pets (Dogs & Cats) Learn essential shooting techniques and discover the best lens choices for interchangeable lens cameras to bring out the charm of your furry friends.

#Articles Perhaps many of you starting shooting with an interchangeable lens camera because you want to take adorable pictures of a pet (cat, dog, etc.) and want to preserve those memories. But when you actually start to take photos, there might be situations where your photos don’t turn out the way you had hoped. In […]
Tips for Capturing Great Photos of Children with an Interchangeable Lens Camera Discover key techniques and insights to help you enhance your child photography skills.

#Articles Perhaps you want to make use of an interchangeable lens camera to take nice photos of your children, but are unsure of what to do or what specific shooting methods to use? To take nice photos of children using an interchangeable lens camera, there are certain points you need to work out, like how […]
Lens Basics and How to Choose the Right One A beginner-friendly guide to understanding different lens types—plus recommended lenses to get you started!

#Articles Many people may have bought a DSLR or mirrorless camera but feel overwhelmed by all the different types of lenses and jargon. In this article, we will provide detailed explanations of the terms commonly used in the world of photography, the characteristics of each kind of lens, and how to choose the […]
What is Focal Length? A simple guide to understanding focal length and angle of view—key concepts every photographer should know.

#Articles Here is some basic knowledge about focal length with interchangeable lenses that you will need to know when shooting with an SLR or mirrorless SLR camera. When shooting with an interchangeable lens camera, you can take beautiful and impressive photos by working with the angle of view, focus point and degree of bokeh. […]
TAMRON announces development of all-in-one zoom lens for Nikon Z mount and CANON RF mount. One lens that covers wide-angle to ultra-telephoto – and everything in between! 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061)

April 22, 2025 – Tamron Co., Ltd. (President & CEO: Shogo Sakuraba; Headquarters: Saitama City, Japan; “TAMRON”), a leading manufacturer of optics for diverse applications, announces the development of all-in-one zoom lens, 18-300mm F/3.5-6.3 Di III-A1 VC VXD (Model B061), for Nikon Z mount and CANON RF mount APS-C mirrorless cameras. PRODUCT NAME DATE OF […]
TAMRON lens firmware update (Ver.5) 35-150mm F/2-2.8 Di III VXD (Model A058)

February 20, 2025, Saitama, Japan – Tamron Co., Ltd. (Headquarters: Saitama City), a leading manufacturer of optics for diverse applications, announces a new firmware update scheduled on February 20, 2025, for 35-150mm F/2-2.8 Di III VXD (Model A058) for Sony E-mount. With this new firmware update, AF performance during zooming will be improved when shooting […]
TAMRON lens firmware update (Ver.4) 50-400mm F/4.5-6.3 Di III VC VXD (Model A067)

January 21, 2025, Saitama, Japan – Tamron Co., Ltd. (President & CEO: Shogo Sakuraba; Headquarters: Saitama City), a leading manufacturer of optics for diverse applications, announces a new firmware update scheduled on January 21, 2025, for 50-400mm F/4.5-6.3 Di III VC VXD (Model A067) for Sony E-mount. With this new firmware update, AF performance during […]